Posts Tagged ‘Media Minute: Silence can be golden’

Media Minute: Silence can be golden

Monday, July 14th, 2014

Media Minute: Silence can be golden

By Jerry Brown, APR
www.JerryBrownPR.com

Media Minute: Silence can be goldenWant to be quoted by the news media? Then be quotable when you’re talking to reporters.

But you don’t always want to be quoted. Bloomsburg University student Jake Close learned that lesson the hard way recently.

His picture and a comment about whether the Washington Redskins should change their name appeared in a “Your Opinion” feature in his hometown newspaper, the Bloomsburg (Pennsylvania) Press Enterprise.

Jake’s problem? He was wanted for skipping bail in New York. The local cops saw his name and picture in the paper, realized he was wanted in New York and arrested him.

What was the comment that got Jake into hot water? He suggested the Redskins keep their name but change their mascot to a potato. He probably got a nice chuckle out of seeing his joke in print — until the cops showed up and hauled him off to jail.

So, remember the rule: Be quotable if you want to be quoted. But you don’t always want to be quoted. If you don’t want to be quoted, keep quiet.

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